White Papers

Monray, Jorge, Bohlander, Anne, Lin, Tai-Chun Vicky and Nygren, Phoebe, (2012), Foreign Direct Investment in Cambodia: The case of G.E, MPRA Paper, University Library of Munich, Germany.

Monray, Jorge, Johnson, Ashia, Head, Margaret, Guenard, Camille and Kincaid, Brian, (2012), Scotch Whisky in Thailand. Strategic implications of international alliances and product adaptation. A secondary data research case study, MPRA Paper, University Library of Munich, Germany

Monray, Jorge and Enguita, Eric, (2010), Caso Artcava, MPRA Paper, University Library of Munich, Germany.

Monray, Jorge, (2006), Strategic Marketing. A literature review on definitions, concepts and boundaries, MPRA Paper, University Library of Munich, Germany.

Monray, Jorge and Prunyonosa, José Torres, (2011), Los factores generadores de lealtad en clientes en un entorno b2b: estudio de casos en pymes catalanas, Contribuciones a la Economía, issue 2011-05.

Monray, Jorge, (2011), Modelo de compatibilidad estyrategica aplicado a procesos de fusiones y adquisiciones. Un enfoque a través de analíticas de binomios estratégicos y superposición matricial. Contribuciones a la Economía, Issue 2011-02.